Imtiaz Ali says he did not utilise Shah Rukh Khan’s stardom in Jab Harry Met Sejal

Imtiaz Ali : ‘I wouldn’t have made it very filmy’

Imtiaz Ali recently reflected on his 2017 film Jab Harry Met Sejal, admitting that he didn’t fully leverage Shah Rukh Khan’s star power in the movie. Ali explained that while Khan is a massive star, he consciously avoided making the film overly commercial or “filmy.” Instead, he focused on a more intimate narrative, which some believe didn’t match the expectations set by Khan’s larger-than-life persona.

Ali acknowledged that the film might have benefited from better utilizing Khan’s strengths, hinting at missed opportunities in the storytelling approach.

Imtiaz Ali’s decision to underplay Shah Rukh Khan’s star appeal in Jab Harry Met Sejal stemmed from his desire to create a story driven by the characters rather than the star’s image.

Ali felt that making the film less commercial allowed for a more genuine portrayal, although this approach was met with mixed reactions. He hinted that incorporating elements like flashbacks could have enhanced the film’s impact, leveraging Khan’s strengths while maintaining the film’s authenticity​.

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